sarah moret & curie

we're creating space for the brains behind the brands we love, and asking good questions along the way. the result is a deep dive into the how and why of brand-building, from blueprints to launch day, customers as community and the detours in between. big lessons, easy listening.

In this episode of Read Receipt, we are excited to welcome Sarah Moret, founder of Curie, a company that creates natural personal care products for people in motion. Sarah's journey from working in venture capital in Silicon Valley to founding Curie is a testament to her dedication to clean, effective personal care solutions. Curie started with a natural deodorant that quickly gained traction due to its effectiveness and clean ingredients. Sarah shares insights on bootstrapping her business, the importance of customer feedback, and the challenges of developing products during a pandemic. Join us as Sarah discusses her mission to provide high-quality natural products that fit seamlessly into an active lifestyle.

Tune in to learn about Sarah's entrepreneurial journey, the inspiration behind Curie, and what's next for this innovative brand.

Sit back, relax, and enjoy the conversation!
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the Show Notes

Summary:

Sarah Moret, founder of Curie, shares her inspiring journey from working in venture capital in Silicon Valley to creating a natural personal care brand. Curie started with a natural deodorant that quickly gained popularity due to its effectiveness and clean ingredients. Sarah discusses the evolution of Curie, the importance of customer feedback, and the challenges of developing products during a pandemic. The conversation explores her entrepreneurial experiences, the development of Curie's products, and her vision for the future.‍

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Keywords:

natural personal care, entrepreneurship, brand building, clean ingredients, Curie, Sarah Moret‍

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Takeaways:

1. Sarah Moret’s journey from venture capital to founding Curie is driven by a passion for clean, effective personal care solutions.
2. Curie focuses on creating high-quality products with clean ingredients that are effective and safe for everyday use.
3. Building a brand involves understanding market needs, listening to customer feedback, and maintaining a clear vision.
4. The COVID-19 pandemic has presented unique challenges, but also opportunities for brands like Curie to adapt and thrive.
5. Sarah’s dedication to quality and customer satisfaction drives the success of Curie.

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Sound Bites:

• "Curie started as a way to create natural personal care products that actually work and fit into an active lifestyle."
• "Our goal is to provide high-quality, clean products that people can trust and feel good about using."
• "Building a brand requires understanding market needs and staying true to your vision."
• "The COVID-19 pandemic highlighted the importance of adaptability and innovation in business."
• "Curie is about providing clean, effective personal care solutions for people in motion."

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Chapters:

00:00 - Sarah’s Background and Journey-
‍Sarah introduces herself and shares her journey from working in venture capital to founding Curie.

08:01 - The Inspiration Behind Curie-
‍Sarah discusses the personal and professional experiences that inspired her to create Curie and the early days of the brand.

12:30 - Transitioning from Venture Capital to Entrepreneurship-
‍Sarah explains her transition from the finance industry to starting a natural personal care brand and the lessons learned.

23:17 - The Importance of Clean Ingredients and Effectiveness-
‍The conversation delves into how Curie emphasizes clean, effective ingredients in its products.

25:30 - Challenges and Opportunities During the Pandemic-
‍Sarah talks about the challenges of pivoting during the COVID-19 pandemic and the opportunities it presented.

27:26 - Commitment to Quality and Customer Feedback-
‍Sarah highlights Curie’s dedication to creating high-quality products and listening to customer feedback.

31:23 - Building a Strong Brand Identity-
‍The discussion explores the importance of a strong brand identity and connecting with consumers authentically.

36:02 - The Vision for Curie-
‍Sarah shares her vision for the future of Curie and her goals for the brand.

47:37 - Patience and Persistence in Entrepreneurship-
‍Sarah emphasizes the need for patience and persistence in achieving long-term success.

51:43 - Final Thoughts and Insights-
‍Sarah wraps up the conversation with final thoughts and valuable insights for aspiring entrepreneurs.